Nine Mu Wang And Kitsun E France Join Hands In Developing The Chinese Market.

According to the world clothing shoes and hats net, recently, China

The group of nine herd king Limited by Share Ltd (hereinafter referred to as "nine herd king") announced that with French music,

A joint venture with Kitsun France France of the lifestyle company, Maison Kitsun China Co. Ltd. (little fox (China) Co., Ltd.) was established.

The two sides each account for 50% of the shares in order to develop Maison Kitsun E in Greater China (including Hongkong, China and Macao, China).

And Kitsun brand management.

The specific financial terms of the paction have not yet been disclosed.

This marks the French fashion brand Maison Kitsun will officially enter the mainland of China, while the nine Mu Wang is in the strategic layout of "platform, multi brand and all channels".

The Maison Kitsun e brand was founded in 2002 by French Gildas Loa C and Japanese Kuroki Riya (Masaya Kuroki) in Paris. Gildas Loa C was a broker of the famous French electronic music double group Daft Daft.

Kuroki Riya used to be an architect.

The brand name "Maison" is the "home" in French, while "Kitsun" is the meaning of "Fox" in Japanese, which symbolizes flexibility. Just as Maison Kitsun is good at developing different inspirations into creation.

The brand logo is an elegant little fox, composed of red, white, blue and three colors, extracted from the color of the French flag, reflecting the essence of Paris Kitsun Kitsun's life art.

Most of the fabrics used in the Maison Kitsun e clothing series are developed in Japan. 80% of the garments are produced in Europe (mainly in Italy and Portugal), but the brand 80% comes from Asia.

In October 2016, Maison Kitsun was awarded a minority stake in Stripe International, Japan fashion group.

(see the previous report: Japanese fashion group Stripe acquired French fashion brand Maison Kitsun e minority).

At present, Maison Kitsun has 400 sales outlets in many parts of the world, such as Paris, New York, Tokyo, China Hongkong, Seoul and so on.

The brand plan will expand its Chinese business to 50 sales outlets in the next five years.

Starting in September, Maison Kitsun will open three stores in China's Hongkong, Shanghai and Chengdu.

As part of its overall Asian expansion plan, the brand also signed exclusive partnership with Samsung, C&T, and opened its first store in Seoul last year.

According to the announcement of the nine shepherd kings, as of March 31, 2018, the total assets of Kitsune France were 14 million 447 thousand and 800 euros and the net assets were 4 million 680 thousand and 200 euros. The operating income of the latest financial year ending March 31, 2018 was 1831.27 euros and net profit was 953 thousand and 500 euros.

About nine Mu Wang Group

Founded in 1989, the nine herdwang group is a famous Chinese men's clothing company famous for its trousers and jackets.

In May 30, 2011, the A shares of the company were listed on the Shanghai stock exchange successfully (stock abbreviation: Nine Mu Wang Stock Code: 601566).

Its brands include: main brand: Nine herding men's clothing, sub brand VIGANO, ZIOZIA, FUN and authorized agent Korean trend brand NASTYPALM.

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