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Alibaba International "Purchasing Festival Recruits Suppliers

2016/2/27 14:27:00 366

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February 25 news, March has been Overseas buyers In the peak period of procurement, Alibaba International Station also started to recruit in this peak season.

The reporter learned that Alibaba International will hold a week-long "Purchasing Festival" from March 16 to March 22.

During the purchase festival, Alibaba International will channel merchants to the site through the following three ways:

Make the activity label explicit and highlight the supplier , and implement search dynamic sorting. Under the same conditions, the more orders during the March activity, the higher the sorting.

At present, the Procurement Festival has 11 venues and 2218 suppliers. During the procurement festival, Alibaba International will use the method of thousands of people and thousands of faces to achieve precise drainage for the venue, that is, according to the buyer's historical search data, the corresponding industry hall will be displayed when the buyer enters the website. The industry pavilion will also give comprehensive ranking to merchants according to the number and amount of suppliers' credit insurance orders and the number of product clicks and the number of products added to the shopping cart.

Through cash rewards Free inspection , cross-border package mail and other methods to attract buyers to purchase.

It is understood that, in fact, from the middle of January, Alibaba International Station began to attract investment for the March Purchase Festival, and this investment promotion meeting lasted until March 3. Of course, with the arrival of the foreign trade peak season in March, more export e-commerce may join in the promotion. In March last year, AliExpress, a foreign trade e-commerce platform under AliCloud, launched a promotion activity called "Old Year and New Year" to encourage businesses to carry out sales activities in spring.

According to Alibaba International, for this purchase festival, Alibaba International will push the information of March purchase festival to buyers through overseas exhibitions, mainstream media, B-type trade websites and forums, and use SNS, media, forum voice, exhibition communication and other means to attract the flow.


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