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When You Enter The Era Of Self Timer, You Can Also Endorse The Brand On Instagram.

2015/5/24 13:37:00 46

Self TimerBrandEndorsement

Stars on social networking sites

brand

Advertising is no longer a novelty, but now ordinary people can also see the business. A professional company is trying to bridge the gap between users and businesses.

The company, called Tomoson, has launched a plug-in that links you to the self timer on the Instagram of photo social application.

Tomoson is a company that specializes in social influence. Social networking users can hang their account information on Tomoson's website, choose your favorite industry or domain, and apply for an endorsement on a website.

From the users shown in the website, the threshold of registration is not very high. Only a few thousand fans are everywhere.

Small brands

But this is probably a miniature of the path of social commercialization.

In fact, the exploration of the relationship between business and society has never stopped.

In the past, Beyonce sent a picture of Caroline Schwards's jewelry on Beyonce Instagram, and she did not stingy with her flattering words. We couldn't understand whether she really liked Lorin Shi Hua Zi jewelry, or was it just an advertisement.

Although the Federal Trade Commission stipulates that sponsorship ads on social networking sites must be marked with "tagging ads", it seems that few brands and stars are willing to do so.

Not long ago, 50 hot bloggers from Instagram uploaded a picture of the same skirt, which was sold out instantly from retailer Lord & Taylor.

Subsequently, Lord & Taylor also admitted to the media generously that this is a paid marketing behavior, except that the blogger owns it.

skirt

You can get a reward.

To talk about social marketing, the ability of reality TV star Kim Kardashian (Kim Kardashian) in this area can be described as the peak. The number of fans on Instagram has reached a record number of 3330 million.

Kardashian went out every day to wear what clothes to wear, which road to drive, which car to drive, and where to go for a jewelry store. There were public relations arrangements in advance. Even though she had only maintained 72 days of failed marriages, she became a reality show through webcast. She got 17 million 900 thousand dollars from the sponsors, excluding the discounts and gifts she received from the sponsors, earning an average of 25 million dollars a day, claiming that anything could be turned into money.



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