Brazil Furniture Leather Enterprises To Participate In The United States To Increase Market Share

The Showtime Market exhibition in the US will be held in from December 7th to 10th in north port, North Carolina.

The event is specially built for raw materials suppliers in the furniture industry. Two tanning enterprises in Brazil are supported by the "Brazil leather" project and will participate in this event.

They are JBS Couros and Krom TICA respectively.

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"The project is promoted by the Brazil leather industry center and the Brazil trade and investment promotion agency.

Export support projects jointly built.

Krom TICA Pedro Ribeiro will take part in the event, hoping to increase its market share in the North American furniture market.

"We hope to participate in the exhibition to open up a direct bridge to the North American market, and open up new businesses with the growth of North American economy. We hope to succeed."

Ribeiro said.

The United States is the third largest market for leather exports in Brazil.

JBS Couros company representative Fernando Bellese mentioned that

It is an important direction of leather export in Brazil.

He believes that attending exhibitions will be able to reach customers closer, sell products better, and have the opportunity to evaluate the trend of furniture industry.

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Huang Songfu, China's ambassador to Portugal, believes that China's growing purchasing power is a key factor in boosting Portugal's footwear exports.

"China's reform and opening up policy has been implemented for 35 years, and the purchasing power of Chinese consumers has increased significantly.

In the footwear industry, shoes ranging from $200 to $300 can be seen everywhere.

Huang Songfu said Portugal made shoes definitely have a reason to succeed in China.

Because Portuguese shoes are of excellent quality and obvious price advantages.

He added, "I am optimistic.

As a Chinese ambassador to Portugal, I am willing to promote bilateral economic and trade cooperation between China and Portugal. "

Huang Songfu stressed the importance of identifying partners in China.

The Chinese market is open to all foreign products.

In China, there are about 300 cities with a population of over one million, and the market is full of vitality.

According to the world shoe industry yearbook, in 2013, China imported 56 million pairs of shoes with a total value of about 1 billion 710 million US dollars, which has great potential for growth.

Richer and richer Chinese are becoming more and more interested in luxury goods, and are also more interested in Portuguese hand-made leather shoes.

As the world's second largest luxury leather shoes after Italy's leather shoes, the number of Portuguese local shoe leather exports to China has soared from 10 thousand pairs in 2011 to 170 thousand pairs in 2013, with sales reaching 5 million 400 thousand euros.

Another important data is highlighted in the Yearbook: China currently pays the highest price to Portuguese footwear exporters, averaging a pair of US $30.8, which illustrates the important demand of Chinese consumers for high-end brands and quality products.