Using Psychology To Locate Brand Clothing Addresses

< p > when shopping, most female customers like to stroll slowly, where the location is obvious, and the probability of being "stroll" is high.

For example, the shops in front of the elevator and the corners of the floors are often the places frequented by female customers, and the storefront shops which do not rely on elevators and do not pull aside are relatively deserted.

Because most female customers like to go around the mall first instead of directly into the store in the middle of the mall.

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< p > female customers buy a href= "//www.sjfzxm.com/news/index_c.asp" > clothing > /a > before they have "wandered around to decide what to buy". Buying clothes is more random and easier to be "preconceived". First, they see a brand, and so on, there is more comparison and fastidious comparison.

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< p > by contrast, the purpose of male customers to buy clothes is clear. Before buying clothes, they want to buy what they want, enter the shopping mall directly to find the target, buy the right ones and stop shopping.

A reporter interviewed several female customers in the shopping mall. One of the young women said, "feel good and buy it."

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< p > female customers are more concerned about "feeling", and "location" can give people a feeling of "shopping" in space.

Female customers naturally feel "bad" when they are "beating around the Bush" to find, or crowded with many brands.

Especially when the difference between clothing and shop decoration is not large, most female customers will feel that "only a better brand can occupy a more important position", so as to choose a better location clothing.

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< p > conversely, men tend to be a href= "//www.sjfzxm.com/news/index_c.asp" > customers < /a > when buying clothes, they often think of their own occupation and identity, and pay more attention to whether their taste is suitable for themselves.

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< p > in addition, the women's clothing shop seems to emphasize the difference between store design and display style than that of < a href= "//www.sjfzxm.com/news/index_c.asp" > men's wear < /a >.

Many shopping malls men's shop decoration is not wooden materials decorated into a coffee color of the ancient style, that is, using the black and white color shows the modern sense, somewhat similar.

And women's clothing shop is not the same, some lively and relaxed, some mature and mature, and the avant-garde personality.

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< p > female customers often walk and suddenly be attracted by a certain store. If the store is in a prominent position, then the bright effect will be further enlarged. How can a sensual lady escape the temptation of "magnifying beauty"? < /p >

P, on the surface, many female customers like to shop around every corner of the shopping mall. It seems that if there are more choices, they will not care about the location of the store.

But in fact, it is because they have enough choices that they have different attitudes when they are "wandering" and "choosing".

In view of this, it is necessary for women's clothing enterprises to strive for better positions in the shopping malls.

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