Clothing Store Operators: Clever Use Of Color Decoration

< p > clothing store < a href= "//www.sjfzxm.com/news/index_c.asp" > operator < /a >, has been based on the color of goods, lighting and other blending based decoration design, but new shop or female operators sometimes choose their favorite color.

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< p > but in order to make a good job, it is better to classify the nature first.

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< p > the following three elements of human's color perception in daily life: < /p >

< p > (1) hue: it is the color of red, yellow and green, that is, the primary color. It is the basic color of all colors.

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< p > (2) < a href= "//www.sjfzxm.com/news/index_c.asp" > lightness > /a >: color indicating brightness.

For example: light pink, bright red, yellowish green.

Dark colors, such as light grey, purple, olive and brown.

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< p > (3) < a href= "//www.sjfzxm.com/news/index_c.asp" > chromaticity < /a >: that is the fresh brightness of color, such as black, white and red.

It can also be divided into bright and warm colors and cold colors.

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< p > warm color system is generally easy to get close to the color system, such as red, yellow and other colors, which is more suitable for younger class shops. In the same color system, pink, red, goose yellow and other women's favorite colors are more suitable for women's boutique shops and boutique shops.

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< p > cold color seems to have a long and very high feeling. There is a sense of expansion. Shops with high ceilings in cold areas are not suitable for use. Otherwise, they will feel very cold and cool in the store, and they will feel less cordial and avoid using them as much as possible.

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< p > but in the summer, in order to recreate the feeling of mountain peaks and sea waves, Chen Li uses cold colors to create a sense of coolness, so it is suitable for seasonal applications.

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< p > in addition, the elements that can form the color effect are the blending of commodity color and wall color.

For example, if the Yellow goods are displayed on the background, it is not only strange but also easy to lose the value of commodities when displaying yellow goods of the same color system.

It can be seen that if the contrast colors such as black and white goods are displayed, the products will be more distinct, and the contrast color must be used.

Shop coloring can not only improve the purchasing power of customers, but also improve the standard of goods.

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