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Jingdong Micro Shop Finalized By Wechat Level 1 Entry

2014/4/20 16:40:00 918

JingdongWechatClosed Loop Ecosystem

< p > April 17th, a well-informed source revealed to reporters that Jingdong and WeChat had just reached a cooperation plan.

It is understood that WeChat officially opened its arms to Jingdong. The first level entry of Jingdong on WeChat will open in late May.

At the same time, Jingdong will open an open platform for e-commerce on WeChat, "Jingdong micro shop", and enjoy three unique advantages.

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< p > < strong > > 1: < a href= "//www.sjfzxm.com/news/index_c.asp > > Jingdong < /a >" micro shop "gets the first level entry at WeChat, < /strong > /p >


< p > by the end of May this year, the "a href=" //www.sjfzxm.com/news/index_c.asp "WeChat" /a will officially open an entry to Jingdong, which is located in the "discovery" channel, which is parallel to "friends circle", "sweep away", "nearby people" and so on. It is located below the "game", and the name is temporarily "shopping".

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< p > "shopping" channel will be divided into three sub sections: "brand", "poly" and "new discovery". Payment includes WeChat payment and cash on delivery.

At the same time, the selected commodity channel, originally located under my bank card, will be cancelled.

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< p > < strong > Second: Jingdong micro store has the function of searching for the front function < /strong > < /p >


< p > in addition to adding a new entry to Jingdong, another important change comes from the original "patting micro shop" project. The project was originally developed by WeChat, which is responsible for WeChat's e-commerce development project, to help sellers to WeChat, and to build WeChat href= //www.sjfzxm.com/ news/index_c.asp > C2C /a and B2C system.

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< p > it is understood that after the Jingdong's entry to WeChat's main entrance, the original "patting micro shop" name was changed to "Jingdong micro shop" and changed from subscription number to unfolded service number. According to the rules issued by WeChat side, its number of groups was upgraded to 4 times a month, and WeChat unified authentication.

Jingdong micro store will be able to identify Jingdong micro stores quickly by searching for users.

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< p > < strong > Third: Jingdong micro store will form a closed loop ecosystem < /strong > < /p >.


< p > reporter understands that Jingdong micro store will comply with the general paction form of general electric business open platform: after payment occurs, the fund will be paid to the platform account first. When the user confirms the receipt, he will make the payment to the merchant's account again on the same day (during the holidays).

After the buyer pays successfully, he will automatically pay attention to the public account of Jingdong micro shop, and provide the user with the relevant functions of order tracking, management and safeguarding rights by the public account of Jingdong micro shop.

When the Jingdong public account is accumulated, it will be divided into two rounds by the Jingdong micro store account through the news contact and the menu entry form.

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< p > at the same time, Jingdong micro shop, as the platform side, is the core value of the Jingdong micro shop as the most mature WeChat business platform provider for merchants and buyers.

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< p > the industry insiders said that from the above three core strengths, Tencent was absolutely open to Jingdong and gave Jingdong the greatest support.

At present, more than 300 million active users on WeChat, hundreds of millions of traffic, will help Jingdong move faster in the mobile business.

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