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Xu Laibiao'S Noble Attitude In Clothing Industry

2012/11/22 10:37:00 11

Xu LaibiaoClothingFashion Brand

The embroidered clothes stick firmly.

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The noble attitude in the industry does not change because of the environment. Sometimes, it does not even care about utilitarianism.


When winter comes, how do we face it? Or do we want to talk about the relationship between fashion industry and self?


At present, the topic of fashion is that people are more immersed in other people's noise and their inhibitions.

Paris, London, New York and Milan were four.

fashion week

And all kinds of exhibitions that are on display are all noisy, maybe wonderful, maybe amazing, but they are too far away, even if you are professionals who have been immersed in the industry for a long time, because they are used to look up and worship.

But this year at the Sharon Wauchob show in Paris fashion week, at the entrance of Sorbonne University, we had a few people waiting for the east face because there were not enough tickets, and just shouted "we are buyers from China" in bad English, and let us enter the show.

Then I understand that the top fashion publishing activities are just business and influence exchanges.

Orientals rush to the "Paris Fashion Week" brand, while Westerners see the Orientals who come from gold, and also have the "noble guest, the gate opens" heroic.


Music, models, photos, photography.

After entering the Front row (front row) and People (celebrities) performance, we found that fashion culture has different contents in East and West.

On the international fashion week, the front row of the show is mostly celebrities, Chaozhou people, red bloggers, editors and reporters who are dressed in a long way but our front row is mostly dressed in traditional leadership and bosses. There is also a large gift bag on the edge of the seats.

Behind the different performances of this front row is people's different understanding of fashion culture.

Don't let the fashion atmosphere be dim and boring because of the different identities and powers.

Clothes are the real protagonists.

What I want to say is that the culture of clothing and fashion is something we really need to suck from the West.


In fact, I would also like to say that we must not let the changes in the outside world and environment cause people to lose their attitude towards clothes and fashion.

Speaking with Wu Xuekai, a famous fashion designer in China, he said that the most important thing in fashion industry is to have ideals and make good clothes.

Indeed, at the moment of cold air, people run with grief and pressure, and should not forget the essence of "freedom and sunshine" of fashion culture.

In this way, we will not be overbearing when we are complacent.

The "freedom and sunshine" nature of fashion culture is not easily acquired by Saint Martin and Paris fashion school.

You can't see that those domestic brands who once held high the banner of popular fashion culture, or because of bad marketing, or because of the stagnant stock, staged collective tragically heroic incidents such as boss's abuse, executives leaving, channel merchants fighting against water and customers' rejection.

If we stick to our ideals, if we concentrate on making good clothes, if we wear "fashion to make people better", these old farce may not be staged.


This is also a need for continuous development and self growth.

Chinese fashion industry

Fortunately, there is always hope.

During this fashion week in Paris, a colleague's friend, she made the brand of women's clothing business, with a cute "cap and + indigo blue suit jacket + Black loose half skirt + small broken flower Legging+ thick sole shoes", at the famous Paris Colette boutique shop, was popular by the local trend Street website.

Perhaps, in the eyes of Westerners, Chinese characteristics and tidal currents are comparable to the world.

Beautiful things grow inadvertently.


As a matter of fact, we are all good children, who stumble in the fast fashion industry.

Whether it's joy or sorrow, it's joy and bitterness. As long as we stick to it and concentrate, we will be wonderful.

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