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Challenge To Aristocratic High-End Women'S Clothing

2012/9/15 18:46:00 18

 

French fashion brands

Chloe

from

Gaby Aghion

It was founded in 1952.

At that time, the European Society was the confrontation between the new trend of thought and the conservative concept. In the field of fashion, the lifestyle clothing brand began to challenge the aristocratic high-end women's clothing.


Aage Bea O was born in Alice, Dagang, Egypt. He returned to France at the age of 19.

She did not agree with the fashionable fashion design at that time. In order to embody her own fashion concept, she chose good fabrics, supplemented by fluent and generous tailoring, and made elegant and wearable high-grade garments, and quickly gained market recognition.


Agger and Chloe jointly founded and operated the brand.

Jacques Lenoir

Lenova has no experience in fashion design, but he has a very smart business mind.

Through a series of effective operations, he gradually put Chloe's business on the right track.

At the same time, he helped Agger to find a lot of excellent young and potential designers to design clothes for Chloe.


In 1965, Carle Lagrange from Germany joined Chloe.

Lagerfeld continued the romantic and gentle style of Chloe. He used flowers and elegant flowers on the veil.

clothing

Line, a specific definition of Bohemian style, made Bohemian image one of the most popular styles of clothing in the 1970s. Chloe also became one of the most popular fashion brands at that time.

People always think that Lagerfeld laid the keynote for Chloe's gorgeous romantic casual clothes, which made this brand shine.

He himself is known as the "Kaiser great" of Paris fashion.


In the 80s of last century, Martin West started designing clothes for Chloe.

Born in North Africa, Casablanca, born in 1951, he came to Paris at the age of 10, and later devoted himself to the production of high fashion.

She has traveled abroad for seven years, and has been to Hongkong, Mexico, India and other places. India has a great influence on her.

Sterben's characteristic is that he often fantasies the traditional clothes with unexpected fabrics, and continues the dream element for Chloe.


In the 90s of last century, Paul McDartney, the daughter of the Beatles, and Stella Mccartney, European fashion designer, served as Chloe design director.

She continued to add new elements to Chloe, and in 2000, designed the "See by Chloe" for the brand.

The new series is more lively and more fashionable than the main line. It brings Chloe's reputation and business to another new peak.


Phebe Filo, the current Chloe design director, continues the romantic and gorgeous legend of the brand.

Phebe Filo was born in England, and her design is not only rich in English style, but also elegant in Paris fashion.

Under her creative ideas, Chloe fashion is elegant and feminine.

Due to her outstanding achievements, she won the British "designer of the year" award in 2004.


Although Chloe employs quite a lot of famous teachers in various countries, the brand's style is exquisite, casual, romantic and relaxed.

In addition to the successful introduction of perfume in 1970s, Chloe began to own its leather goods, handbags and leather shoes series in 2002.

At present, Chloe and the famous fashion brands Dunhill and Cartire belong to the second largest luxury group in the world.

In November 2005, Chloe store officially entered China.

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