Shoe Company Hengda Shares Won The "Double Hundred Strong" Enterprises In Qingdao

In December 8, 2011, Qingdao The Federation of city enterprises and Qingdao Entrepreneurs Association jointly announced the 2011 top 100 enterprises in Qingdao, and for the first time released the top 100 manufacturing enterprises in Qingdao and 50 in service enterprises in Qingdao. Qingdao Hengda Limited by Share Ltd is awarded the top 100 enterprises in Qingdao and the top 100 manufacturing enterprises in Qingdao, ranking 53 and 29 respectively. It is the only enterprise in leather industry that has been selected in Qingdao.

The list of the top 100 companies in Qingdao is the seventh launch. Compared with the first list of top 100 companies, half of the companies have withdrawn from the list of top 100 companies. Hengda shares as a 100 year old shoe manufacturer in Qingdao for 7 consecutive years, has become a typical example of the steady development of Qingdao's private enterprises.

Looking at the list of top 100 enterprises in Qingdao over the past years, the number of state-owned enterprises has reached a record high of 53, and private enterprises (private-owned enterprises) have changed from 39 last year to 32 this year, and the number of foreign-funded enterprises has declined for three consecutive years.

Most people believe that in the above three types of enterprises, private enterprises (private enterprises) are mostly labor-intensive enterprises, with more employees, and the lowest performance in the ownership type. It is considered that private enterprises still have gaps with other types of enterprises in terms of enterprise management, marketing, information construction, etc.

Hengda shares have successfully transformed from labor-intensive enterprises to technology intensive enterprises. Leatherwear "Seamless bonding technology" has been awarded national invention patents and "three awards of science and technology inventions of China Light Industry Federation". This technology can increase the utilization ratio of leather shoes by more than 7%. Hengda shares actively manages organizational transformation and process optimization in management, and comprehensively improves enterprise operation efficiency through ERP, SAP, OA and other information construction. In order to improve the reaction speed of enterprises to end consumer demand, Hengda shares fully support the market demand by covering eight marketing centers covering the national market. All these make Hengda share a typical example of China's private enterprises. The company successfully realized the strategic transformation from "product management" to "brand operation" and then to "capital operation", and completed the transformation and upgrading from "providing quality products" to "quality brands" to "quality life style" for consumers.

2011 is the year when the implementation of the 12th Five-Year plan is fully implemented. Hengda shares the opportunity of development, and explores the way of enterprise development from the aspects of innovation driven, transformation and development, brand building and the promotion, learning and practice of Chinese traditional culture. In 2011, the development of Hengda stock market maintained a strong momentum, leading the industry as the backbone of the leather industry. Hengda's Hengda, power foot, Adi Lina and Nai luxury four brands are loved by consumers, and the brand reputation is greatly improved.

"Building century old enterprises and building century brand" is the vision of Hengda stock company and the goal pursued by all Hengda people. Hengda shares will continue to give full play to its own business advantages and make greater contributions to the sustainable development of Shandong Peninsula Blue Economic Zone and Qingdao's future development.